Tag Archives: tough love

But Neither is Pain You’re a good parent, a loving spouse, a decent boss, a fair judge, or a caring therapist. You took psychology in college. You learned that positive reinforcement is more effective than negative reinforcement. Therefore, you reason, all you need to do is reward your loved one when he does well. GiveContinue reading “Positive Reinforcement is Not Enough to Motivate a Person to Recover from Addiction”